ACADEMIC QUALIFICATIONS
Bachelor’s Degree in Business Administration, IESIDE (1994-98), Spain.
Master’s Degree in Business and Marketing Management, IESIDE (1999-2000), Spain.
Management Development Program, IESE (2006-2007), Spain.
Digital Marketing and Sales Management, ESADE (2014), Spain.
AREAS OF SPECIALIZATION
B2B Business Relationships.
Sales Strategy.
Marketing Strategy.
B2B Digital Marketing.
LINES OF RESEARCH
Industrial Marketing.
Relationship Marketing.
B2B Sales.
Customer Experience
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